The Idea Economy [Video]
Justin Gignac talks at the PSFK Conference in NYC about the creative process behind his projects like NYC Garbage, Wants for Sale, Nudes of Chatroulette and QRapping Paper.
View Articlefeatured: Eoin Billings: Creating The Face Of A City [PSFK 2013]
Expert designers of NYC street infrastructure discuss the inspiration behind their bus stops and benches.
View ArticleHow Brands Like Gap Automate Supply Chains For Greater Efficiency
To keep up with vertically integrated competitors in the DTC space, established brands from Walmart to Kroger are re-evaluating supply chain technology and implementing automation to cut costs and...
View ArticleRetail Leaders From Nike, Nordstrom And More On Building Responsive Brands
PSFK collected quotes from top-level executives on how to drive brand success by maintaining a continuous dialogue with consumers and responding in accordance with their desires
View ArticleRetail Leaders From Saks, Walmart And More On The Importance Of Vertical...
The rise of DTC retail has created a dramatic shift in B2C strategies and practices, allowing brands like Kroger to maintain control of every aspect of how they market and sell the products
View ArticleInterview: Aaron Levant’s NTWRK Uses Shoppable Video Content To Connect...
With shoppable programming dedicated to gaming, music, sports, and more, Aaron Levant hopes NTWRK can become a kind of QVC concept for Generation Z
View ArticleInterview: How Clinch Uses Creative Technology To Offer An Omnichannel...
Clinch CEO, Oz Etzioni, tells PSFK how he delivers a higher return on investment with personalized, responsive and social media-integrated advertising campaigns
View Article[New report] Boutique Fitness As Personal Lifestyle Ecosystem
This research paper examines how fitness brands are engaging their consumers’ larger lifestyle needs with innovative services and experiences, primarily through personalization, convenience and...
View ArticleTop DTC Brands Ranked On PSFK Retail Innovation Tracker
This data, gathered via PSFK's Innovation Tracker survey, analyzes today's top direct-to-consumer brands and the strategies that help them succeed
View ArticleFive Reasons Why Physical Stores Are More Important Than Ever
This insight, pulled from PSFK's Future of Retail 2019 report, breaks down the value of brick-and-mortar retail for brands across categories
View ArticleWith A New York Storefront, Follain Founder Tara Foley Is Building A Clean...
The clean beauty retailer is combining upscale design and a welcoming atmosphere to build a dedicated community of customers, both online and off
View ArticleFive Robotics Companies Driving Retail’s DTC Future
PSFK explores the innovations in robotics and AI that are helping to enable the revolution in direct-to-consumer retail
View ArticlePSFK Tracker Proves DTC Takes Spotlight Across Industry Verticals
Consumer sentiment analysis shows that digitally native brands are taking prime spots in apparel, grocery and beyond
View Article[New report] A Competitive Snapshot Of Department Store-Related Innovations
This report provides an overview of technologies being implemented by department store leaders across the customer experience journey, and explores best-in-class examples of innovations that are...
View ArticleInterview: How High-End Bicycle Rental Roula Serves The Traveling Cyclist
In this interview, Roula CEO Mark Voysey explains how he built a premium bicycle brand around consumer demand for on-the-go fitness, helping provide ultimate efficiency for the traveling cyclist
View ArticleHow Brands Like Sensoria Are Making Wearables The New Personal Trainer
Thanks to advanced technology, brands are giving consumers access to active apparel that serves double duty, providing technical performance and fitness training that helps them achieve their goals
View ArticleHow Brands Like Spire Health Are Developing Wearable Workout Optimization Tools
Retailers are responding to consumer demand for products that assist them with their health and wellness needs, offering them apparel with tech-enabled fitness tracking and training capabilities
View ArticlePSFK’s Roadmap To DTC Success: The Future of Retail 2019 Report
Our flagship Future of Retail 2019 report unpacks the DTC opportunity by examining key trends and presents strategies that all brands and retailers can implement in order to own the entire retail life...
View ArticleHow Brands Like Owlet Are Helping Consumers Monitor Their Health With Wearables
Increasing awareness of health and wellness is driving interest among consumers in daily health monitoring, and brands are responding with connected apparel and wearables
View Article[New report] Future of Retail 2019
Every year, PSFK explores the most important topics in retail and the customer experience in our Future of Retail reports. PSFK’s Future of Retail 2019 report unpacks the Direct-To-Consumer...
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